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5 Reasons to outsource your digital marketing

Many companies puzzle with the same question; “can we do digital marketing ourselves or do we need to outsource it to a digital marketing agency?” In theory the answer to that question is simple; you can do everything internally with the right people. But in realty...

3 Helpful Keyword Tools for SEO Content Writing

Content is and remains one of the most important ranking factors for search engines. Whether you are just starting out or running a website for many years, writing content plays an important role in improving your online findability, Google ranking, and organic...

6 Tips To Optimize Your Blog For SEO

Search Engine Optimization (SEO) will help you to generate more organic traffic to your website and, if correctly implemented, it will help your blog to rank higher in the Google search results. There are several techniques that you can apply to optimize your blog for...

Why is my bounce rate so high, and how can I improve the bounce rate?

If you’re reading this, you are probably pondering the meaning of the various statistics displayed in your Google Analytics, such as the bounce rate. Or perhaps, you’ve been using Google Analytics for a while, but never really understood the significance of the bounce...

SEO and SEA: What is the difference and what are the advantages of the two?

When talking about marketing, you often hear the terms SEO and SEA. But what do these terms mean, and how can you use these digital marketing techniques for your company? In this article we will delve deeper into both digital marketing strategies to help you make an...